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Sandra Acham

No Longer with Cisco

Sandra Acham is responsible for integrated marketing communications and the management of cross-functional marketing mix for enterprise and mid-market businesses. She has also been instrumental in marketing a variety of technology solutions including audio broadcasting, customer relationship management, security, networking, software and hardware solutions for both product and services.

Throughout her career, she has been a key contributor to global marketing initiatives and collaborated with dynamic global teams to increase marketing unity, communications, product awareness, and year over year profits.

Prior to Cisco, Sandra worked at start up companies to large global enterprises where she lead a variety of marketing initiatives from corporate communications to strategic planning and execution.

Sandra holds a Bachelor of Arts degree in Environmental Studies from San Francisco State University.

Articles

June 1, 2016

COLLABORATION

How Video Helps Schools Reimagine Education

Imagine a school where students use mobile devices to learn from anywhere at any time. Students can interact face-to-face with classmates around the world. Where students and educators who can’t be present in a classroom can still be part of the class. Educators, superintendents, administrators and…

April 25, 2016

COLLABORATION

How Banks Can Regain Customer Trust

The financial crisis of 2008 cast a negative shadow on the banking industry. And the series of banking scandals that followed resulted in the public’s loss of trust in banks. “The disconnect between banks and customers has reached a critical point. As this “value gap” continues to widen, many custom…

March 21, 2016

COLLABORATION

Video Provides a Fresh Approach to Retail

Whether it’s spring, summer, or fall, it’s always a good time to look for fresh ideas. Stocking up on inventory and designing visually compelling displays are important. Even more important is the technology you incorporate to engage with your employees and customers. “The key to retail success is u…

February 16, 2016

COLLABORATION

The New Workplace:  If You Build It They Will Come

Remember when work meant being in the office from nine to five, using a desktop computer, and sitting in a cubicle? Well, the traditional workplace is changing. Offices are no longer productivity factories designed for individual task work. They are a blend of physical and virtual environments that…